When sourcing apparel for your brand, one of the most important decisions you'll make is choosing between made-to-measure (MTM) and ready-to-wear (RTW) production. Both have their strengths, and the right choice depends on your brand positioning, budget, and target market.
What Is Made to Measure?
Made-to-measure garments are crafted to individual specifications. Every detail — from fabric choice and cut to buttons, lining, and monogramming — is customised. This approach is ideal for premium brands, corporate clients, and businesses that want to offer an exclusive, personalised product.
- Over 1,000 premium fabric choices for suits
- 500+ fabric options for shirts and blazers
- Full customisation: lapels, buttons, lining, monograms
- Perfect fit tailored to individual measurements
- Typical delivery: 3–5 weeks
What Is Ready to Wear?
Ready-to-wear garments are produced in standard sizes and styles, making them ideal for larger volumes at competitive prices. RTW is perfect for retail collections, corporate uniforms, and event merchandise where speed and cost-efficiency are priorities.
- Wide range: T-shirts, polos, shirts, jackets, trousers, sportswear
- Both exclusive and economy product lines available
- Flexible minimum order quantities
- Standard delivery: 60–90 days
- Competitive pricing for bulk orders
How to Choose?
Consider these factors when deciding:
Choose MTM if:
- ✓ You want a premium, exclusive product
- ✓ Individual fit and personalisation matter
- ✓ Your brand targets high-end markets
- ✓ You need unique branding details
Choose RTW if:
- ✓ You need larger volumes
- ✓ Cost-efficiency is a priority
- ✓ You want a broad product range
- ✓ Speed to market is important
Prince International offers both made-to-measure and ready-to-wear manufacturing. Many of our clients combine both — MTM for their premium line and RTW for their volume collections.